I figured out a way to use AI to validate a new marketing idea...without relying on my friends to give me honest feedback. (For free)

I'm constantly thinking of new marketing campaigns and strategies, but sometimes I need an outside perspective to tell me if it's good or not.

But friends are usually too nice to be totally honest if the idea sucks.

And hiring out market research or focus groups costs $$$$.

So I've been using AI to make sure I'm really connecting with my target audience and addressing all of their pain points.

Here's what you do:

• Write up a draft of your marketing campaign idea in Google Docs

• Go to Google's NotebookLM and click "Create new"

• Feed it that Google Doc you created for analysis

• Under "Audio Overview," feed it some custom instructions. Here's what I've used:

"Discuss this marketing campaign as if it has already launched and is being talked about everywhere. Have the hosts analyze what they think works, what questions they still have about the strategy, and any concerns or criticisms they'd want addressed."

When it's done processing, you get an AI-generated podcast between the 2 hosts talking about your marketing idea.

It's like eavesdropping in on a conversation that two marketing professionals would have about the campaign--what they like, don't like, and where they think it might fall short.

If you try it, let me know how it goes.